All Link Pages Are Not All Made As Well – Say Yes To The Pages That Count

Link exchanging can reap rewards by giving you more ‘link popularity’with the search engines. But not all links are equal. What should you be looking out forwhen exchanging links? And if you want to know more about discovering affordable website promotion, just visit my site!

Firstly, links from pages with higher page ranks are normally better. But it could just be that the page is new and soon enough it will have a high page rank. So what is important?

Well, the link page must always be ‘visible’ to search engines. There are various ways that other sites could have unintentionally, or intentionally, made link not visible to the search engines. This is because it is believed by most website owners that it is favourable to have many links pointing in from sites that you do not link to. So here are some key warning signs to look for.

The first, and a very simple one, is there is a attribute that can be inserted into a link to tell search engines to ignore the link. If you see the attribute rel=”nofollow” in a link that is supposed to be pointing at your website, then search engines will not be allowed to follow that link – so it’s not worth while accepting that link exchange.

Slightly more involvedin hiding links is that the links page could be blocked from search engines. This can be because the links to that page include rel=”nofollow”attribute or more simply that the robots.txt file blocks the page from the search engines. How can you check for this?

Actually, it’s quite simple. Just search on your favourite search engine to see if the links page is there. If it is, then you know for certain that it is not being blocked. You can check by searching on a unique piece of text; by clicking on the ‘cached version’ button on the Google Toolbar (if you have it installed) or by searching using the ‘site:’ command. Unfortunately, these methods can only tell you that nothing is blocking the page, but failure to find the page is cached doesn’t always mean it is blocked. It could just be too new.

The next trick hiding trick to check for is whether the version presented to search engines is really the same as you are seeing. Again, look at what a search engine has cached and make sure that your link is in placeand that the rel=”nofollow” attribute isn’t present.

Another very important check that you should include is that the link isn’t using javascript or hidden redirects. It should point directly to your site, not to another file or page and definitely not to a counter. A lot of sites put the link through a counter to track clicks. This is fine if you are exchanging for trafficon a site with good amounts of traffic, but not if you are exchanging for popularity.

The last check I’ll mention in this piece is that ‘framed’ pages are frequently not properly dealt with by search engines. If your link is not on the actual page but in a framewithin the page, then it’s almost certain that the link isn’t going to bevisible to search engines – and won’t count.

So, check that the link page that it is proposed your link will be placed on is cached; that on that cached version of the site your link is shown in basic HTML and that it is not blocked. And then the link should count for you! And if you are looking for more tips to how to make money with your blog, then don’t forget to check out the blog for more tips!

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